SS Rajamouli is at it again. He has ignored media once again as he & his team hasn’t invited the media for the grand launch of RRR featuring Ram Charan and NTR in the lead roles. One of the biggest projects in Tollywood is Ram Charan-Rajamouli and NTR project is officially launched without any sparks. Normally, film launches happen in two ways: a simple launch which takes place in the office and photographs are later sent to media personnel. The other way is to have a lavish opening ceremony with all media and celebrities in attendance.
Rajamouli in the past has avoided regional media folks to the core and has shown a lot of interest in giving interviews to national media. In fact, it all started with Eega where Rajamouli started his interactions with national media. Later for Baahubali: The Beginning and The Conclusion, he has conveniently ignored local media folks.
RRR team has been talking of a grand launch for some time now but they’ve decided to make this an entirely personal event. Although it was apparently suggested to Rajamouli that the media has to be invited, but he had declined the proposal. Post-Baahubali, he probably feels that his films need no more media coverage and they’ll work on the strength of his name alone. Let’s see how long would Rajamouli & co ignore local media is the question on lips of media persons.